Watch How Run The Jewels’ Joke Concept Album “Meow The Jewels” Became Something Way More Than Just a Joke

An entire rap album made up of cat sounds? Yeah, that sounds like a joke because it is a joke. 

However, with Run The Jewels behind this whole project, they of course made an idea that El-P thought of while he was high into something that raised over $65K, much of which went to several great causes.

Take a look at a short documentary as to how all of this went down from start to finish.