We could be at the precipice of a new distribution model for independent film at this very moment. 

David Cross’ Hits, which successfully crowdfunded the money necessary for a completely independent release, hits theaters in over 40 different cities across the country today. The release will roll out in even more cities over the next month.

Also, the Pay-What-You-Want option through BitTorrent and VHX will start tomorrow, but there’s pre-order if you want to digitally ensure your place in line to get a copy.

Finally, you can mark this occasion if you’re in LA by going to a special screening at Sundance Sunset Cinemas at 7:30PM with some of the cast including Matt Walsh, David Koechner, James Adomian, Erinn Hayes, and Jessie Ennis live in person for a Q&A.