If you know how the entertainment biz works, you might be well aware that one of the major elements that keeps something ‘indie’ as opposed to ‘mainstream’ is a budget for marketing and distribution. Often times, indie comedies that get lauded over and over at film festivals will have limited runs in art house cinemas around the country, but would rarely, if ever, find their way to your local multiplex simply because there is no budget to reach further with the movie.
BitTorrent is looking to turn the tides in this regard with their newly launched Discovery Fund initiative that is empowering artists to be able to reach further than their limited resources of favors and grassroots campaigning can afford them.
Based on the scope of the project and if they’re into it, they’ll offer up $2500-$100,000 to boost the marketing and distribution of an artist’s work with the artist maintaining the rights to the work itself.
This includes anyone who can fit under the description of “awesome storytellers and outside voices”, which is well within the umbrella of comedy.
Online media distribution service VHX is now open to anyone who wants to sell their digital video content directly to anyone who wants to buy it.
Having previously worked with Aziz Ansari, Ira Glass, and more, VHX is something worth checking out if you can’t get your comedy special/film/etc. distributed through the traditional means of a network, studio, etc.